If you are thinking about hiring an SEO consultant, such as myself (hello!), then you are looking for help in the promotion of your website within search engines and possibly to increase the number of site conversions too. In reaching […]
As someone who deals with the fall out, daily, of these changes in search algorithms I often get asked “what are the core search ranking factors right now?” and the answer is usually Content is King and Social Media is […]
SEO Trends for 2013-2014, as of now, appear to be heading in a similar direction as the last two years, albeit with some modifications. There is just one new trend that is likely to emerge, and that is an attention […]
Zero-Click Knowledge Search Engines Search engines that give you answers without you having to click onto a website, or where you can search without having your every move tracked; spamless results and transparency of data trawled, with reports that cover […]
This is a question I get asked a fair amount and there unfortunately isn’t a definitive answer. The reason there is no solid answer is that as always not all websites are created equal. Lets first look at where the question comes […]
Something I’ve banged on about since I first started working with SEO is that Pay Per Click (PPC) is less effective than SEO in giving real ROI. PPC, are those “sponsored links” you see on Google, Bing, Yahoo, Lycos and […]