What is a CDN? Why do I want to use one? A CDN is a distributed network of servers hosting copies of resources from your website such as to allow for an increase in speed of your website, and potentially […]
There are a bunch of articles across the web which talk about how to optimise photos for seo, they all look at different aspects of your images – some in more detail than others. But mainly confusing and not in […]
Today I have the pleasure of introducing a new author to the SEOAndy blog, Lyndon Antcliff a publisher of magnetic content across the web and all round great online marketer. His work and content has been published across the world […]
A month ago I was dealing with an on going exploit attack against the SEOAndy wordpress installation. We had been attacked many time before, but never on this scale. This blog is a look at exactly how we were attacked […]
For many the hardest part of blogging and writing content is not actually writing, but rather the discovery of ideas for content to write about. If you have just started a blog you may have a ton of ideas, great […]
If you are thinking about hiring an SEO consultant, such as myself (hello!), then you are looking for help in the promotion of your website within search engines and possibly to increase the number of site conversions too. In reaching […]
Seriously, you too can get to be the top of Google search rankings for your chosen keyword or key phrase. This blog post is going to be the longest in history, ever ever … ok, let’s be honest it won’t, […]
Having spoke about making the most of twitter previously, it makes sense that I continue the theme of effective use of social media for selling online. The reason I say effectively is that as Richard Branson says “There’s no guarantee […]
You will all of heard of how body language can affect things like the outcome of an interview or meeting, but did you realise that actually its not just what happens in that meeting that can be affected – but […]
SEO Myths are something that appear almost daily to my inbox, but its not people who know they are myths – its people asking for advice based on what they see as factual information (the myth). So today, I want […]
The curse of knowledge is a mental block & phenomenon which means that a better-informed person may find it difficult to communicate a point to a lesser-informed person or group. It’s an effect which can cause no end of issue for […]
It’s been a few years since I began harking on about how Microformats and Structured Data would change search results and enable the world we live in to evolve – I even mentioned it in 2008 in one of my frist […]
Not everything in the world of Digital Marketing and SEO costs a fortune. Google offers a lot of help to local business owners for Free – just look at tools like Google Analytics, Google Webmaster Tools and all the advice they […]
So last week I was fortunate enough to travel to Brighton (UK) to attend one of the best SEO Conferences I know of, BrightonSEO. I attended more presentations and took part in more discussions with industry experts than I even […]
One of the things I love most about my job is that I get to talk to a wide variety of people about the world of Digital Marketing and SEO. I’ve been lucky enough to talk with some amazing folks […]
Today, in London, there is a conference taking place called Catalyst #EUCatalyst – the conference is aimed at growing multi-channel platforms such that it becomes part of every online business that sells products. Multi-Channel is the selling of products across […]
It’s now about 6 years since I first read “Screw It, Let’s Do It” by Richard Branson. It’s like a number of autobiographies I’ve read, very empowering – its a story which gives you the drive to know you can […]
We all know about email marketing and how much it can help drive business and increase conversions (as well as traffic). We’ve all got our favourite tools to do that, mine is MailChimp, I just love how simple and easy […]
Becoming a success is about taking action, now! You can read any number of articles from any number of websites or magazines, but nothing will happen until you take action. So today, I’m not going to ask you to read […]
Infographics have long been a reliable way to build viral traffic. They’re highly shareable, visually engaging and convey interesting information. Nonetheless, they’re hardly the only form of viral content, and some people seem to have forgotten that. There are a […]
Cats are amazing creatures, they have been around for thousands of years, they are cute, they can be evil / grumpy, they are very expressive, they are pretty much always amusing, they’re a bit like mice in the Hitchhikers Guide […]
As many readers know I am passionate about getting young people into the Digital Jobs World. In recent weeks we’ve looked on this blog about “Manchester’s Destiny” and I’ve had near constant discussions with young people, local councillors, apprentice facilitators […]
Over the past few weeks I have been back out on the road seeing clients, giving social media training and attending the odd conference. It’s given me time to really think about where SEO Andy is and why it’s become […]
This isn’t the normal post you see here on SEO Andy. This is a post about the ever changing digital world in which we live, and how Manchester in particular is working towards that future. But it’s not just building […]
Part One – Strategies to Overcome Common Marketing Problems Writing press releases to deadline – overcoming writers block This isn’t going to be a how-to type post on how to put a press release together… There’s plenty of those out […]
As a former business journalist I’m all too aware of the deluge of press releases that most journalists are sent daily. A high proportion of these never get used because they are just not newsworthy enough. As a marketer it’s […]
Last September we announced that we had new editorial rules for guest posts that we would harshly stick too, we did this because we’d eventually spent a lot of time sifting through (what can only be described as) crap low […]
As we discovered in a recent post the world of Digital Marketing is Always Changing – 2013 saw much change, and predictions for digital marketing trends in 2014 show even more change is coming. Social Media will evolve and continue […]
The words “the customer is always right” has become a bit of a cliché these days, but what if I told you it was true – but not in the way many would think. Many see this phrase to mean […]
Blogging is something I do one a very regular basis, both here on SEO Andy and across other websites. The reality is though I don’t do blogging to boost rankings for anyone, I blog because it informs, it drives traffic […]
In Marketing, of any kind, there will always be failures. Failures to reach a target, Failures in a product or service launch, Failures in communications etc etc – as Murphy’s law states Anything that can possibly go wrong, does. Before […]
As a website and blog grows often the site structure will change, the sitemap will need to evolve to fit your new needs and wants. One of the biggest things that you may consider changing is the category url (also […]
SEO Trends for 2013-2014, as of now, appear to be heading in a similar direction as the last two years, albeit with some modifications. There is just one new trend that is likely to emerge, and that is an attention […]
In this article I want to share two Google Penalty Checking Tools – I don’t often write recommendations to tools or services, but these two tools combined are great for anyone who things they may have been effected by a […]
If you’re doing the content marketing thing the right way, you can greatly benefit your business. Developing solid, informative posts that aren’t too SEO and ad heavy, or “market-y” will improve your company’s reputation and make you a voice within […]
Searching for an SEO agency may seem like a mammoth task, but it doesn’t have to be. Finding the right company to suit your business and being sure they can deliver can be made much easier by considering the following: […]
Link building, the most effective tactic to win over worth at Google’s ranking ladder. However, Google appreciates new, natural ways to get links. Content development and authority building are the most effective ways to get links from some reputed websites. […]
It’s the age when content goes viral in no time. Websites like WordPress, Facebook, Pinterest, and YouTube are supporting users to the great extent in sharing whatever content they like, in just a click. It’s also helping the businesses in […]
We are constantly reminded of the importance of having high quality content and adding it to our websites regularly. Without a plan to add content a website can become stale and not only is this unappealing to our human visitors […]
The use of mobile websites has exploded in the past few years. In the very near future, it is estimated that 50 of Internet activity will be conducted on a mobile device. At the same time, development of quality mobile […]
Performing keyword research is something that isn’t easy, there are many ways to go about it from manual look-up techniques to automated reports – below is a quick and easy 5 step guide to keyword research. If you like it, […]
Longtail Keywords / Keyphrases are groups of words or a phrase which are targeted for ranking. I am often asked whether there is real value in targeting such keyphrases or whether there is more valuable ranking potential in keyword targeting alone. The […]
Having an online business and ignoring the significance of search engine optimization means leading towards failure. SEO agencies face tough situation when it comes to dealing with the tough clients who don’t understand the whole process and expect results over […]
Mobile in search has quadrupled in the past 12 months, in addition to this the mobile web has taken off more than ever before. Below is an infographic with some awesome stats about the rapid growth of the mobile market in […]
SEO Andy isn’t like most blogs or websites when it comes to link building. We don’t go out of our way to comment on every blog, write articles for every tom, dick & harry and we don’t ask for link […]
If you don’t have much experience in the online marketing field, it can be difficult to know where you should focus your time and effort. There are multiple ways to spend your marketing dollar these days: with a hefty PPC […]
Something I talked about briefly in my last post was that of Optimising Text Content on your web pages. It is also something we’ve discussed before on SEOAndy and on the Boagworld blog. In this post I want to take […]
This article is written for beginners of SEO. It is for those who know bits and bobs about SEO and how Websites work but want to learn more. This will be the first in a series of posts covering the […]
Whether you are starting up or have been in business for sometime you may not know how search works. I’ve attempted to explain this before, but when I stumbled across this infographic earlier today I had to share it with […]